Charlotte Tilbury - Scent of a Dream Launch

Charlotte Tilbury - Scent of a Dream Launch

digital, product launch

With Kate Moss, Charlotte Tilbury’s best friend, as the face of the house’s first fragrance, “Scent of a Dream” was a critical, high-profile launch for the brand. For this prestigious product, we designed an entire launch experience, comprising of website experience, Facebook Canvas advertising, and online marketing, highlighting the scent’s unique identity within the glamorous Charlotte Tilbury world. The fragrance was an enormous and immediate hit.

Credits

  • Art Director Jonina Skaggs
  • Creative Director Bradley Skaggs
  • Designers Marine Reliquet, Mike Burroughs, Jana Papiernikova