In a market saturated with beauty products, the most important part of our work always begins with identifying a brand’s DNA. Pour Moi does something no other brand does: its skincare products are based on climate, because your skin behaves and reacts differently depending on whether you’re in the tropics or an urban environment. Skaggs performed a redesign for all their climate-based product SKUs, including serums as well as day and night creams in 30ml and 15ml containers. Skaggs designed both the primary and the secondary packs. We also created their Climate Skincare Kit and the brochure insert, which is only included once in order to save paper, shipping and trash. During our product photoshoot, we composed images of all the new packaging we designed, all of which will be used on their website as well as in sales and marketing materials.
