Buchart Colbert approached us ahead of their debut, with a concept as layered as their fragrances: musically inspired, rich in narrative, and visually striking. As a new indie fragrance house deeply rooted in storytelling, they came to us to help shape that world from the ground up.
After conducting a comprehensive Brand Essence study, we collaborated closely on every touchpoint: from their visual identity to packaging, to sales and marketing collateral including brochures, retail decks, and training materials. We also led their launch strategy, continue to produce photography across product and model shoots, and ongoing digital marketing initiatives. The outcome is a brand that evokes, entices, and leaves a lasting impression, just like the fragrances themselves.