Diptyque

The legendary fragrance and candle house was founded in 1961 in Paris by three artists, all friends who shared a creative passion. Christiane Gautrot was an interior designer, Desmond Knox-Leet was a painter, and Yves Coueslant was a theater director and set designer. Together, they forged an enduring, charming, and inimitable vision for the diptyque brand. SKAGGS has served as diptyque’s global digital agency for seven years and is responsible for the French, US, UK, and EU markets. Beginning with a complete redesign of the website, SKAGGS helped grow the company’s online revenue by over 500% during the course of the next five years. Repeatedly lauded for the beauty and utility of their work for diptyque, SKAGGS creatively directed several product launches, including 34, Volutes, 34 Bazaar, the redesigned EDT packaging, and every holiday collection. SKAGGS has also been responsible for all launch experiences, emailers, and homepage refreshes as well as extending creative concepts to retail.


What We Did

  • Digital
  • E-comm Development
  • Marketing Strategy
  • Product Launch
  • Product Photography