Founded in 1917, TOTO is a Japanese plumbing fixture manufacturer known for its technological innovations and exceptional standards of quality. Ever since its foundation, TOTO has placed a particular focus on the importance of both sanitation and water conservation, pioneering numerous technological advances in both faucets and toilets. In addition, they have radically changed the perception of the use of the bathroom, transforming it from the merely functional to a more tranquil, restorative, even meditative experience. Their “Clean Technology” ethos highlights water conservation, personal hygiene, a design philosophy, and lifestyle benefits as guiding principles. SKAGGS has worked with TOTO for several years, helping them build their US presence and educate consumers about their multi-faceted design, lifestyle, and conservation message.